cross cultural communication

Creating Strategic Business Messages For Cross Cultural Communication

Creating Strategic Business Messages For Cross Cultural Communication

Throughout the world, cultural differences shape and define the communication of identifiable groups.   These differences appear in content and relationship-level exchanges in different, predictable ways.  In low-context cultures, people value and expect straightforward, unambiguous, direct language.  Conversely, in high-context cultures, people value interpersonal relationships:  they communicate and interpret information through…